Home » Tutorials » S.E.O. » SEO: Reduce Page Load Time

SEO: Reduce Page Load Time

SEO: Reduce Page Load Time

Google has been announced to include site speed in its search ranking algorithms on 9 April 2010. Which means that the website loading speed is now one of the factor that influence your website search ranking. Speeding up your website is important, because it is improving your website ranking in search engines, but also to keep your visitor happy. There are several factors you should avoid when you are optimizing your site loading speed.

1. Large Number of HTTP Request

The large number of HTTP Request definitely can slow down your page loading speed, because the end user use most of the time to download the required components in the page such as external javascript, css files, images. You should reduce the HTTP request by simplifying page’s design such as combine all the scripts into a single script, combine all your css background images into single image and etc.

2. Script Tag on Top of The Page

Do you know that scripts block parallel download? Which means that if you place scripts tag on top of your CSS tag, the browser will only download and process your CSS file, once the scripts has completely processed. The World Wide Web Consortium(W3C) suggest web developer to place the script tag at the bottom of the page, to avoid the scripts block parallel download.

3. CSS Tag on Bottom of The Page

You should place CSS tag on the top of the page instead of bottom, because placing CSS in HEAD section allows browser to render the page progressively and it also giving visual feedbacks to your visitors, to let them know what is the element is under rendering.

4. Scale Images in HTML

You shouldn’t scale the images in HTML, because the end user browser need time to re-calculate the width and height of the images before the images being render. In addition, you should always specify your image’s original width and height in attribute allows browser to render the image quickly without calculating its width or height.

5. Large Number of Images

The use of large number images / image with large file size on your website can create a bad experience for your end user, especially those who have slow internet connection. The end users are required more bandwidth and time to download all the images on your page. There are 2 ways to avoid this problem, you should either optimize the images or use less number of images.

Your Thoughts

Would you like to share the tips or knowledges of reducing page load time with other web developers? Feel free to write it at the comment section. 🙂

  • Morishida Mosh

    1 more, don’t built your site in fully in Flash.

  • 1024GBofRAM

    Use google page speed test and follow the rules and optimize your site ..
    always use code.google.com for hosting your css and .js files..
    Combining all images into single one ..Using GIF instead of PNG s .(will reduce size a lot).using WebP images for faster loading (https://developers.google.com/speed/webp/)..

Android, iOS Development Tutorials